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Growing Software

Proven Strategies for Managing Software Engineers

Louis Testa

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As the technology leader at a small software company, you need to focus on people, products, processes, and technology as you bring your software to market, while doing your best to put out fires and minimize headaches.

Growing Software is your guide to juggling the day-to-day challenges of running a software company while managing those long-therm problems and making sure that your business continues to grow. With practical hands-on advice, Growing Software will teach you how to build and lead an effective team, define and sell your products, work with everyone from customers to CEOs, and ensure high-quality results.

Instead of learning by trial and error, you'll benefit from author Louis Testa's 20+ years of management experience. Testa combines big-picture advice, specific solutions, and real-life anecdotes to teach you ow to:

- Work effectively with your CEO and executive team
- Improve development team efficiency and enthusiasm
- Evaluate your software methodology to improve effectiveness and safeguard against failure
- Use product prototypes to bridge the gap between marketing and engineering
- Defuse technology time bombs

Whether you're new to managing software or newly lost, Growing Software will help you and your growing company thrive.


Einband Taschenbuch
Seitenzahl 424
Erscheinungsdatum März 2009
Sprache Englisch
ISBN 978-1-59327-183-1
Verlag No Starch Press,US
Maße (L/B/H) 23.6/17.7/2.5 cm
Gewicht 808 g
Auflage 1


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  • Artikelbild-0
  • Introduction
    SECTION I: Development Team
    1: Getting Started
    2: Managing a Development Team
    3: Creating an Effective Development Team
    4: Growing a Software Team
    SECTION II: Product and Technology
    5: Defining the Product
    6: Driving Releases
    7: Evaluating Your Tools and Methods
    8: Assessing Your Technology
    SECTION III: Outside of Engineering
    9: Working with Your Company
    10: Working with the CEO and the Executive Team
    11: Listening to Your Customers
    SECTION IV: Making Work Flow: Projects, Process, and Quality
    12: Project Estimating
    13: Starting a Project
    14: Project Execution and Tracking
    15: Designing a Software Development Process
    16: Process Improvement
    17: Understanding Quality Assurance
    SECTION V: Planning the Future
    18: Setting the Direction
    19: Product Roadmap and Strategy
    20: Going Forward
    Appendix A: Software Company Structure
    Appendix B: Internationalization
    Appendix C: Corporate Workflow Diagram