EU Local Imprints
The Case of South Central Europe
This book is about the impact of the EU on local issues, particularly in the pre-accession phase. It analyses and discusses contending interests and aspirations in culture, education, communication and tourism in parts of former Yugoslavia. Various contributions create a joint story of EU interactions with accession states, having both positive and negative impacts. The Authors provide perspectives on the bearing of EU accession on culture, primarily in terms of risk perception, on education as key facilitator of knowledge, on the media, which serve as a basis for creating public opinion, and tourism as an industry that has strongly transformed as a result of EU enlargements. All contributions together provide an overview of what is and what might be as a result of EU requirements. In contrast to elites on both sides, who usually paint EU membership in the brightest colours, the closer look reveals more ambiguous processes and attitudes.
Josef Langer is professor of sociology at Klagenfurt University (Austria). He has held functions in professional organisations, acted as consultant and has lectured at a number of universities in Europe, Japan, India, Africa and USA. His current fields of research include European transformation and cross-cultural management.
Goran Vlašić is a T & A at the University of Zagreb (Croatia), and a visiting lecturer at the University of Sussex and the University of Ljubljana. His research interests focus on market driving strategies and innovation management. He actively cooperates with companies on the issues of strategy innovation.
Božena Krce Miočić is a senior lecturer at the University of Zadar, Department of Tourism and Communication Studies (Croatia). Her research interests focus on special interest tourism and development strategies in tourism. She actively cooperates with tourist boards and companies on their development strategies.
|Verlag||Peter Lang GmbH, Internationaler Verlag der Wissenschaften|
|Maße (L/B/H)||21.6/15.1/2 cm|