1. Ethical Reasoning in Business The nature of ethics Ethical defeat, or 'Who cares about ethics anyway?' Top-down and bottom-up approaches Reflective equilibrium Consequentialism Nonconsequentialism (deontological ethics) Moral pluralism Virtue ethics Ethical relativism Thinking about 'What should I do?' What is business ethics? Business More about business 2. Dirty Hands Corporate roles, parallel ethics? Different perspectives: public and private morality Necessity or altruism? Public and private morality, and dirty hands Good ethics is good business-again 3. Stakeholders Taking account of stakeholders The problem with the notion of stakeholder The usefulness of the concept of stakeholder Random testing of employees Consumer protection and product safety 4. Ethics in the Marketplace: Generosity Competition and Fairness Business and corporate personality Corporate gifts and benevolence Fair dealing and care Two tales of Western Mining 5. Advertising Ethics General moral concerns in advertising Formal regulation in Australia The moral problem in advertising Advertising placements and endorsements Bait advertising, and the bait-and-switch 6. Equal Opportunity, Discrimination and Affirmative Action Differences and equality Employment discrimination Workplace discrimination Pregnancy discrimination Glass ceilings, glass walls Sexual harassment Disability 7. Professional Ethics Professions, not businesses Professional codes of practice Conflicts of interest Harms that arise from conflicts of interest Constitutive and regulative rules 8. The Environment The new challenge Engaging with concerns about climate The human-centred argument The naturalistic argument Growth and intergenerational justice The precautionary principle The GRI and CERES Principles Australian practice 9. Whistleblowing The basics of whistleblowing Internal and external whistleblowing Whistleblowing in Australia 10. Code of Ethics and Institutional Ethics The two faces of codes Codes of ethics and codes of conduct A code of ethics in operation Accountability and responsibility Professional and business codes Content of codes of ethics Institutionalising ethics Do codes work? 11. International Business Ethics Competition or trust? Ethics and cultural difference The global social responsibilities of business Business and human rights Affordability International and domestic business obligations: a double standard? Supportive institutions Appendix 1: Ethical Decision-making Models Appendix 2: Australian Association of National Advertisers (AANA) Advertiser Code of Ethics Appendix 3: The Caux Round Table Principles for Responsible Business