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How to Argue with a Cat

A Human's Guide to the Art of Persuasion

If you can persuade a cat ... you can persuade anyone. This is the essential guide to getting your way.

Jay Heinrichs, award-winning author of Thank You for Arguing and advisor to the Pentagon, NASA and Fortune 500 companies, distils a lifetime of negotiating and rhetoric to show you how to win over anyone - from colleagues and bosses, to friends and partners at home (and even the most stubborn of feline adversaries).

You'll learn to:

Perfect your timing - learn exactly when to pounce
Get your body language, tone and gesture just right
Think about what your opponent wants - always offer a comfy lap
Lure them in by making them think they have the power

The result? A happy, hopefully scratch-free, resolution.

'Jay Heinrichs knows a thing or two about arguing' The Times

'A master rhetorician and persuasion guru' Salon

'You got a bunch of logical engineers to inject pathos
into their arguments ... it works!' NASA engineer
Rezension
Praise for Thank You For Arguing 'An excellent book about how to win arguments, full of brilliant examples ... sharp and well-argued' Evening Standard
Portrait
Jay Heinrichs is the bestselling author of Thank You for Arguing. He has written for dozens of publications, including The New York Times magazine, Vice and the Huffington Post, and won numerous journalism awards. He has taught persuasion to college and university editors at Ivy League universities, NASA, and the Pentagon. He runs the acclaimed blog Figarospeech.com, as well as the rhetoric site ArgueLab.com.
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Beschreibung

Produktdetails

Einband Taschenbuch
Seitenzahl 144
Erscheinungsdatum 01.03.2018
Sprache Englisch
ISBN 978-1-84614-957-3
Verlag Penguin Books Ltd
Maße (L/B/H) 19.6/12.8/1.5 cm
Gewicht 142 g
Abbildungen Illustrationen by Natalie Palmer-Sutton
Buch (Taschenbuch, Englisch)
Buch (Taschenbuch, Englisch)
Fr. 16.90
Fr. 16.90
inkl. gesetzl. MwSt.
inkl. gesetzl. MwSt.
zzgl. Versandkosten
Versandfertig innert 1 - 2 Werktagen,  Kostenlose Lieferung ab Fr.  30 i
Versandfertig innert 1 - 2 Werktagen
Kostenlose Lieferung ab Fr.  30 i
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