Produktbild: Ellis, M: Teaching Business English

Ellis, M: Teaching Business English An introduction to Business English for language teachers, trainers, and course organizers

Fr. 58.90

inkl. gesetzl. MwSt., Versandkostenfrei


Beschreibung

Produktdetails

ISBN

978-0-19-437167-4

Erscheinungsdatum

19.05.1994

Bundesländer

Baden-Württemberg + weitere

Unterrichtsfächer

Englisch

Einband

Taschenbuch

Verlag

Oxford University Press

Seitenzahl

256

Maße (L/B/H)

24.8/16.5/1.4 cm

Gewicht

430 g

Sprache

Englisch

Beschreibung

Produktdetails

ISBN

978-0-19-437167-4

Erscheinungsdatum

19.05.1994

Bundesländer

  • Baden-Württemberg
  • Bayern
  • Berlin
  • Brandenburg
  • Bremen
  • Hamburg
  • Hessen
  • Mecklenburg-Vorpommern
  • Niedersachsen
  • Nordrhein-Westfalen
  • Rheinland-Pfalz
  • Saarland
  • Sachsen
  • Sachsen-Anhalt
  • Schleswig-Holstein
  • Thüringen

Unterrichtsfächer

Englisch

Einband

Taschenbuch

Verlag

Oxford University Press

Seitenzahl

256

Maße (L/B/H)

24.8/16.5/1.4 cm

Gewicht

430 g

Sprache

Englisch

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  • Produktbild: Ellis, M: Teaching Business English
  • Acknowledgements ; Introduction ; PART ONE: INTRODUCTION TO BUSINESS ENGLISH ; 1. What is Business English? ; Background ; What characterizes the language of business? ; - Sense of purpose ; - Social aspects ; - Clear communication ; The Business English syllabus ; - Business and General English courses ; 2. Who wants to learn Business English? ; Pre-experience learners ; Low-experience learners ; - Junior company members ; - Learners who are moving jobs ; Job-experienced learners ; - Reasons for learning English ; - Characteristics of the learners ; Cultural differences ; 3. Where is Business English taught? ; Types of institution ; - Public and private sector educational institutions ; - Adult learning centres and Chambers of Commerce ; - British Council- and American-sponsored centres ; - Language schools ; - Training and consulting groups and individual consultants ; - In-company ; Some implications ; - For the pre-experience learner ; - For the job-experienced learner ; - For the training manager ; 4. Resources ; The Business English trainer ; - Background and experience ; - Personal skills ; Acquiring the resources ; - Skills ; - Knowledge ; 5. Performance objectives for Business English ; The need to emphasize performance ; Skills training: basic principles ; - The communicative approach ; - Learner involvement in course design ; - Input v. output ; - Task-based learning ; - Feedback ; PART TWO: ANALYSING THE NEEDS OF THE LEARNERS ; 6. Describing levels of performance ; Who needs to define levels of performance and why? ; Performance scales ; Testing and assessment ; - Published tests and examinations ; - Carrying out assessment yourself ; The training gap ; 7. Job analysis ; Job categories ; - Managers as learners ; - Technical staff as learners ; - Secretaries and clerical workers as learners ; Departmental differences ; - Marketing and sales ; - Human resources ; - Finance ; - Production ; 8. Information gathering ; What do we need to know? ; - Information about the learner ; - Defining the learning purpose ; - Information about the learning situation ; Ways of gathering information ; - Job-experienced learners ; - Pre-experience learners ; Practical problems in needs analysis ; Examples of interview task sheets ; 9. Determining the content of the course ; Breakdown of performance areas ; - Meetings and discussions ; - Giving information ; - Telephoning ; - Business correspondence ; - Socializing ; Language analysis ; - Company documentation ; - Learner output ; - Training videos ; The focus of training ; PART THREE: ACTIVITIES AND MATERIALS ; 10. Published materials ; Business English materials ; - General Business English coursebook packages ; - Supplementary materials ; - Job-specific materials ; - Reference books ; - Self-access materials ; Business skills training materials ; - Video materials ; - Business simulation games ; Selection and evaluation ; - Criteria for selection ; 11. Framework materials ; What are framework materials? ; - Advantages ; When should framework materials be used? ; Frameworks for different purposes ; - Analysing ; - Describing contrast and similarity ; - Describing change ; - Describing cause and effect ; - Describing sequence ; - The setting box ; - For meetings and discussions ; - A customer-supplier simulation ; - Describing production processes ; - Problem-solving ; - Conversation ; - Conclusion ; 12. Authentic materials ; Definition and use ; Types and sources ; Selection and exploitation of authentic materials ; - Text materials ; - Audio and video materials ; Examples of tasks and activities ; 1 Using authentic materials to develop speaking skills ; 2 Using authentic materials to practise extracting information ; 3 Using authentic materials to develop listening skills ; 4 Using authentic materials to improve learners' comprehension of presentations ; 5 Using authentic materials to extend letter-writing vocabulary ; 13. Managing activities in the classroom ; One-to-one v. group training ; - Dealing with individuals ; - Course design and the individual learner ; - Some examples of learners' work ; - Role play and simulation ; - Setting up the activity ; - What can go wrong? ; - Strategies for reducing the risks ; - Giving feedback ; Course design: putting it all together ; - An intensive general Business English course plan ; - An extensive general Business English course plan ; - Specific Business English course plans ; 14. Current trends in Business English ; Language training v. skills training ; The influence of management training ; Methodologies ; Cross-cultural awareness ; Growing professionalism ; Glossary ; Bibliography ; Appendix ; Suggestions for further reading ; Suggestions for further viewing ; Business English examinations ; Performance scales ; Professional associations ; Business skills training materials: sources ; Index