Beschreibung
Produktdetails
Einband
Gebundene Ausgabe
Erscheinungsdatum
01.12.2009
Abbildungen
w. numerous col. Illustrationen 28 cm
Verlag
Harper Collins Publ. USASeitenzahl
384
Maße (L/B/H)
27.9/22.1/3 cm
Gewicht
1798 g
Sprache
Englisch
ISBN
978-0-06-175799-0
The Big Book of Green Design explores the specific techniques and methods that graphic designers are employing worldwide to make their business a more earth-friendly one. When paying clients need a more environmentally conscious image, they turn to ad agencies and in-house designers for cost-effective solutions. The results are often surprising, innovative, and new, and The Big Book of Green Design features the best of these earth-friendly designs. Mainly focusing on printed materials, but also showcasing examples of trade show environments, repurposed designs, and the new “anti-packaging” trend, the book showcases over 450 examples of marketing and collateral materials produced using environmentally favorable methods. With a foreword by Eric Benson, an expert on sustainable procedures within graphic design, The Big Book of Green Design is very much a “see what your colleagues are doing” idea-sharing, inspiration-generating compilation for agencies, freelance designers, printers, and other creative professionals.
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