Produktbild: Business Models For Dummies

Business Models For Dummies

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Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

10.06.2013

Verlag

John Wiley & Sons

Seitenzahl

384

Maße (L/B/H)

23.5/19.1/2.1 cm

Gewicht

499 g

Auflage

1. Auflage

Sprache

Englisch

ISBN

978-1-118-54761-8

Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

10.06.2013

Verlag

John Wiley & Sons

Seitenzahl

384

Maße (L/B/H)

23.5/19.1/2.1 cm

Gewicht

499 g

Auflage

1. Auflage

Sprache

Englisch

ISBN

978-1-118-54761-8

Herstelleradresse

Libri GmbH
Europaallee 1
36244 Bad Hersfeld
DE

Email: gpsr@libri.de

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  • Produktbild: Business Models For Dummies
  • Introduction 1
     
    Part I: Getting Started with Business Models 9
     
    Chapter 1: What Is a Business Model and Why Does It Matter? 11
     
    Chapter 2: Business Models Defined 19
     
    Chapter 3: Business Models Come in Many Different Forms 35
     
    Chapter 4: Your Business Success Depends Upon Your Business Model 41
     
    Part II: Creating a Winning Business Model 51
     
    Chapter 5: Using Tools to Design Your Business Model 53
     
    Chapter 6: Finding the Most Attractive Markets to Create a Powerful Offering 65
     
    Chapter 7: Completing Your Offering with a Unique Value Proposition 83
     
    Chapter 8: Making Money with Your Business Model 99
     
    Chapter 9: Monetization through Sales Performance 129
     
    Chapter 10: Making Your Business Model Last 135
     
    Chapter 11: Sustaining Your Business Model: Innovating and Avoiding Pitfalls 149
     
    Chapter 12: Cashing In 157
     
    Chapter 13: Analyzing Your Business Model 171
     
    Part III: Dealing with Change 185
     
    Chapter 14: Knowing that All Business Models Erode 187
     
    Chapter 15: Looking for Signs that Your Business Model Is Weakening 195
     
    Chapter 16: Detecting Hidden Problems and Adapting before It's Too Late 207
     
    Part IV: Business Model Innovation 219
     
    Chapter 17: Figuring Out Where to Begin the Innovation Process 221
     
    Chapter 18: Starting the Innovation Process 233
     
    Chapter 19: Using Disruptive Innovation 243
     
    Chapter 20: Crowdsourcing as Advanced Business Model Innovation 255
     
    Chapter 21: Utilizing Virtualized Sales Processes 269
     
    Chapter 22: Profi ting from the Dynamics of Insurance 285
     
    Part V: The Part of Tens 299
     
    Chapter 23: Ten Terrifi c Business Models 301
     
    Chapter 24: Ten Signs You May Have an Issue with Your Business Model 319
     
    Chapter 25: Applying Ten Sources of Business Model Innovation 329
     
    Chapter 26: Ten Things a Venture Capitalist Never Wants to Hear About Your Business 339
     
    Index 347