The influence of advertising messages in mobile telephones of candidate customers
-
- Englisch ausgewählt
Fr. 83.90
inkl. gesetzl. MwSt.,
Beschreibung
Produktdetails
Einband
Taschenbuch
Erscheinungsdatum
20.03.2015
Verlag
LAP LAMBERT Academic PublishingSeitenzahl
156
Maße (L/B/H)
22/15/1 cm
Gewicht
250 g
Sprache
Englisch
ISBN
978-3-659-54287-9
This study is focused in the influence of consumers in this way of advertising and more specifically from young age individuals of 15-25 years, which are usually more receptive in new ideas.In Greece, there is hesitancy from the consumers, while they prefer to make their purchases from the shop because they feel that are sure with their transactions. Also, the change of advertising from the enterprises creates new data in the way that approach the individuals. In the present inquiring effort, it is attempted the investigation of extent advertisement thru sms in national level but also in international. Also, an important gravity has been given, in the analysis of used methods from the side of enterprises, so that they approach the consumers. Taking all into consideration, it is attempted in this study thoroughly the opinion of individuals for this new way of advertising, but also other that are related with the subject.
Noch keine Bewertungen vorhanden
Verfassen Sie die erste Bewertung zu diesem Artikel
Helfen Sie anderen Kundinnen und Kunden durch Ihre Meinung.