Critically evaluate the hypothesis "Joint ventures are the ideal entry strategy to use when entering the Chinese market for the first time; it is a wi
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Sprache:Englisch
Fr. 18.90
inkl. gesetzl. MwSt.Beschreibung
Produktdetails
Format
ePUB
Kopierschutz
Nein
Family Sharing
Nein
Text-to-Speech
Ja
Erscheinungsdatum
08.09.2004
Verlag
GRINSeitenzahl
13 (Printausgabe)
Dateigröße
512 KB
Auflage
1. Auflage
Sprache
Englisch
EAN
9783638305525
This paper is devoted to the joint venture (JV), and investigates whether or not this form of enterprise is the ideal strategy to enter the Chinese market. After a short survey of the Chinese economy, JV's will be defined. The explanation of JV's is made under consideration of the distinctive features of the Chinese culture. A lot of enterprises and JV's as well failed because it is not easy to deal with the Chinese. This essay reports about failures of a Western JV and tries to examine the causes. Examples of successful JV's are described as well before concluding whether or not "Joint ventures are the ideal entry strategy to use when entering the Chinese market for the first time; it is a win-win situation".
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