The Creation of the Modern Self The Filter Bubble as the New Embodiment of the Underlying Problem of Modernity
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- Englisch ausgewählt
Fr. 39.90
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Beschreibung
Produktdetails
Einband
Taschenbuch
Erscheinungsdatum
13.11.2019
Verlag
LAP LAMBERT Academic PublishingSeitenzahl
84
Maße (L/B/H)
22/15/0.6 cm
Gewicht
143 g
Sprache
Englisch
ISBN
978-620-0-46797-3
The creation of an individual identity is a fascinating cultural phenomena, but for the expression of the individual self in current post-modern digital society with its fundamentals rooted in capitalism, seems to be little room. Human expression seems to be approached as a cultivation instead of an autonomous outcome which is due to capitalist mass consumption. The shift from web 1.0 to web 2.0 generated a profitable platform society. An environment wherein individual identities are central and get translated into products of a pre-programmed disciplined power structure executed on online platforms. The commodification of user-generated data resulted into an embedded structure within an algorithmic filter bubble better known as Google¿s ¿personalised search¿ concept. The filter bubble seems to be a new construct but is actually a technological embodiment of fixed patterns for the existing human modernity of creating the self. The individual platform user seems to compromise his individual values for being and living online.
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