Beschreibung
Produktdetails
Einband
Taschenbuch
Erscheinungsdatum
21.06.2022
Verlag
Notion PressSeitenzahl
58
Maße (L/B/H)
21.6/14/0.4 cm
Gewicht
87 g
Sprache
Englisch
EAN
9798887334226
In my this book first part, I shall considerate on businessmen and customers both beneficial view point to explain how to apply behavioral economic concept to predict how their specific industries marketing development trend or consumer behavioral changing trend in these micro economic (individual consumer psychological shopping change trend) and macro-economic (global every specific industry marketing changing trend) environment.I shall indicate some specific cases industry to attempt to explain whether it has really relationship between macro and micro economic environment change factors to influence marketing development change trend as well as whether businessmen can apply micro and macro-economic methods to predict future marketing development change trend in these specific industries. In my this book second part, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes
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