Mastering Communication: Effective Tools for Corporate Messaging Enhancing Brand Presence and Stakeholder Relationships in the Digital Era. DE
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- Englisch ausgewählt
Fr. 61.90
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Beschreibung
Produktdetails
Einband
Taschenbuch
Erscheinungsdatum
04.09.2024
Verlag
LAP LAMBERT Academic PublishingSeitenzahl
84
Maße (L/B/H)
22/15/0.6 cm
Gewicht
143 g
Sprache
Englisch
ISBN
978-620-8-06441-9
Mastering Communication: Effective Tools for Corporate Messaging" is a comprehensive guide for professionals seeking to enhance their corporate messaging. The book provides actionable strategies and tools to craft clear, compelling, and consistent messages that resonate with stakeholders. It covers essential aspects of communication, including message development, audience analysis, and channel selection. Readers will learn how to leverage digital tools and platforms to strengthen brand presence, manage crises, and build robust stakeholder relationships. With practical insights, real-world examples, and case studies, this book equips communication professionals with the skills needed to navigate today¿s complex media landscape and achieve messaging success. Ideal for corporate communicators, PR specialists, and business leaders, it offers a roadmap for mastering the art of effective corporate messaging.
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