Beschreibung
Produktdetails
Einband
Taschenbuch
Erscheinungsdatum
April 2009
Abbildungen
Farbfotos, farbige, schwarzweisse Abbildungen
Verlag
Cengage LearningSeitenzahl
663
Maße (L/B/H)
27.4/21.6/2.3 cm
Gewicht
1368 g
Auflage
3rd ed.
Sprache
Englisch
ISBN
978-1-4080-0916-1
Tourism: A Modern Synthesis is a core introductory textbook for lecturers who are looking for an accessible and engaging text for their tourism students. It focuses on the development and management of tourism in a globalized context, synthesising the current academic and applied thinking on tourism with a focus on key principles. The strong business theme throughout the book reflects developments in the teaching and content of modern courses. Tourism: A Modern Synthesis includes real-world Insights focusing on contemporary themes and issues. It is concise enough to be used as a one-semester text, but its broad subject coverage makes it a useful resource for a one-year course or as a resource throughout a degree programme.
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