The New Conceptual Selling The Consultative Communication Process for Solution-led Selling
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- Englisch ausgewählt
Fr. 49.90
inkl. gesetzl. MwSt.,
Beschreibung
Produktdetails
Einband
Taschenbuch
Erscheinungsdatum
03.06.2011
Verlag
Kogan Page LtdSeitenzahl
240
Maße (L/B/H)
23.4/15.6/1.3 cm
Gewicht
375 g
Auflage
2
Sprache
Englisch
ISBN
978-0-7494-6291-8
The New Conceptual Selling has turned conventional sales thinking on its head by offering powerful, practical lessons that break down the boundaries of traditional product pitch selling. Based on the world-renowned Miller Heiman sales training programme, which has been adopted by some of the world's top companies, it is a thoroughly validated systematic process that has been shown to produce immediate, significant and reliable sales increases. Through listening to the customer and identifying their 'concept', it will teach sales directors, managers and executives how to identify customers' real needs, tailor every sale to one specific client, and earn and maintain credibility.
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