Beschreibung
Produktdetails
Einband
Taschenbuch
Erscheinungsdatum
01.10.2011
Verlag
University of Queensland Pr (Australia)Seitenzahl
240
Maße (L/B/H)
22.9/15.2/2 cm
Gewicht
340 g
Sprache
Englisch
ISBN
978-0-7022-3742-3
An enthralling biography of one of Australia's foremost business leaders, this account chronicles the life of liberal parliamentary leader and franchising guru Terry White. From growing up in a poor family and buying his first pharmacy in 1958 to working on John F. Kennedy's presidential campaign and creating the incredibly successful franchise model called Terry White Chemists Today, this narrative offers insight into the chemist's success while also revealing the family man behind the brand. With an annual turnover of more than $900 million divided between 150 franchises, there is no doubt that Terry White's rags-to-riches tale is worth the read.
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