Unlabel Selling You Without Selling Out
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- Hardcover ausgewählt
- Taschenbuch
- eBook
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Sprache:Englisch
Fr. 39.90
inkl. gesetzl. MwSt.,
Beschreibung
Produktdetails
Einband
Gebundene Ausgabe
Erscheinungsdatum
17.09.2013
Verlag
Simon + Schuster LLCSeitenzahl
288
Maße (L/B/H)
24/19.7/3.3 cm
Gewicht
865 g
Sprache
Englisch
ISBN
978-1-4516-8530-5
Unlabel is a success story, but it´s one that shares the bruises, scabs, and gut-wrenching mistakes that every entrepreneur must overcome to succeed. Through his personal prescription for success-the Authenticity Formula-Ecko recounts his many innovations and misadventures in his journey from misfit kid to the CEO. It wasn´t a meteoric rise; in fact, it was a rollercoaster that dipped to the edge of bankruptcy and even to national notoriety, but this is an underdog story we can learn from: Ecko´s doubling down on the core principles of the brand and his formula for action over talk are all lessons for today´s entrepreneurs. Ecko offers a brash message with his inspirational story: embrace pain, take risks, and be yourself. Unlabel demonstrates that, like or not, you are a brand and it´s up you to take control of it and create something authentic.
Unlabel is a ground-breaking guide to channelling your creativity, finding the courage to defy convention, and summoning the confidence to act and be competitive in any environment.
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