Sustainable Graphic Design Tools, Systems and Strategies for Innovative Print Design
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Sprache:Englisch
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Produktdetails
Format
Kopierschutz
Ja
Family Sharing
Nein
Text-to-Speech
Nein
Erscheinungsdatum
08.01.2013
Verlag
WileySeitenzahl
528 (Printausgabe)
Dateigröße
130246 KB
Auflage
1. Auflage
Sprache
Englisch
EAN
9780470640265
The graphic artist's guide to sustainable design
Graphic design is frequently thought of as a purely decorative
effort. Yet these efforts can be responsible for shocking impacts
on natural resources just to produce a barely-glanced-at catalog or
mail piece. Sustainable Graphic Design: Tools, Systems, and
Strategies for Innovative Print Design helps designers view
graphic design as a holistic process. By exploring eco-conscious
materials and production techniques, it shows designers how to
create more effective and more sustainable designs.
Sustainable Graphic Design opens your eyes to the bigger
picture of design seen from the viewpoints of the audience, the
creative vendor, their suppliers, and society as a whole. Chapters
are written by a wide range of sustainable design pioneers and
practitioners--including graphic designers, creative managers,
marketing consultants, environmentalists, researchers, and
psychologists--giving you critical information on materials
and processes. Case studies illustrate and tie concepts
together.
Sustainability isn't a fad or a movement; it's a long-term
paradigm shift. With this forward-looking toolkit, you'll be able
to infuse your work with sustainability systems thinking,
empowering you to play your role in achieving a future where design
and sustainability are natural partners.
Contributors
Paul Andre
Paul J. Beckmann
Sharell Benson
Arlene Birt
Robert Callif
Don Carli
Jeremy Faludi
Terry Gips
Fred Haberman
Dan Halsey
Jessica Jones
Curt McNamara
John Moes
Jacquelyn Ottman
Holly Robbins
Pamela Smith
Dion Zuess
Biomimicry Guild
Carbonless Promise
Chlorine Free Products Association
Environmental Paper Network
Eureka Recycling
Great Printer Environmental Initiative
Package Design Magazine
Promotional Product Solutions
Sustainable Green Printing Partnership
Sustainable Packaging Coalition
Graphic design is frequently thought of as a purely decorative
effort. Yet these efforts can be responsible for shocking impacts
on natural resources just to produce a barely-glanced-at catalog or
mail piece. Sustainable Graphic Design: Tools, Systems, and
Strategies for Innovative Print Design helps designers view
graphic design as a holistic process. By exploring eco-conscious
materials and production techniques, it shows designers how to
create more effective and more sustainable designs.
Sustainable Graphic Design opens your eyes to the bigger
picture of design seen from the viewpoints of the audience, the
creative vendor, their suppliers, and society as a whole. Chapters
are written by a wide range of sustainable design pioneers and
practitioners--including graphic designers, creative managers,
marketing consultants, environmentalists, researchers, and
psychologists--giving you critical information on materials
and processes. Case studies illustrate and tie concepts
together.
Sustainability isn't a fad or a movement; it's a long-term
paradigm shift. With this forward-looking toolkit, you'll be able
to infuse your work with sustainability systems thinking,
empowering you to play your role in achieving a future where design
and sustainability are natural partners.
Contributors
Paul Andre
Paul J. Beckmann
Sharell Benson
Arlene Birt
Robert Callif
Don Carli
Jeremy Faludi
Terry Gips
Fred Haberman
Dan Halsey
Jessica Jones
Curt McNamara
John Moes
Jacquelyn Ottman
Holly Robbins
Pamela Smith
Dion Zuess
Biomimicry Guild
Carbonless Promise
Chlorine Free Products Association
Environmental Paper Network
Eureka Recycling
Great Printer Environmental Initiative
Package Design Magazine
Promotional Product Solutions
Sustainable Green Printing Partnership
Sustainable Packaging Coalition
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