Introduction
1. Vampire Dandies
1.1 The Dandy
1.2 The "Crisis of Masculinity"
1.3 Metrosexuality and the Cult of Self
1.4 The vampire of Capital and Commodity
1.5 Queer Vampire Masculinities
2. Playboys
2.1 Commodified Masculinities
2.2 On the Virtues of Bachelorhood
2.3 The Bachelor Pad, or the Sexual Lair
2.4 James Bond 007
2.5 Fashioning 007
3. Hipsters
3.1 The White Negro
3.2 Hipster vs Beatnik
3.3 Hipster Style
4. Sailors
4.1 Men in Uniform
4.2 The Seepage of Sailor into Life and Lore
4.4 Sailors Big and Small
4.5 Disciplined but Naughty Boys
4.6 Bell Bottoms and Fly Fronts
4.7 Sailor Chic. From Boardwalk to Catwalk.
5. Cowboys and Bushmen
5.1 Unknown Frontiers
5.2 Celluloid Cowboys
5.3 The Australian Bushman
5.4 Bushwear for Bushmen
6. Leather Men
6.1 Reel Men
6.2 The Black Leather Motorcycle Jacket
6.3 Leathermen
6.4 Men of Rock
6.5 Greesers and Punks
7. Superheroes
7.1 The Origin Stories
7.2 Masked Masculinity and the Phallic Hero
7.3 The Costume, or the Superheros Struggle with Fashion
7.4 The Fabric of Superheroes
7.5 Everyone’s a Superhero. Role-Play and Cosplay
7.6 Who Does Batman Bat for?
8. Gangstas
8.1 "Ghettocentricity" and Street Cred
8.2 Early Gangsta Style. Pachucos and the Zoot Suit
8.3 Leave Political Correctness at the Door. Gangsta’s Paradise
8.4 The Tyranny of Masculinity
8.5 White Gangstas
Conclusion