The Ride of a Lifetime

Rezension

I expected a book written by the person who has led Disney for decades to be defined by both gripping storytelling and deep leadership wisdom. Bob Iger delivers, and then some! The Ride of a Lifetime is leadership gold you won t forget the stories or the lessons. Brené Brown, #1 New York Times bestselling author of Dare to Lead
 
Nurturing creativity is less a skill than an art especially at a company where the brand alone is synonymous with creativity. That s a lot to live up to. Bob Iger has not only lived up to ninety-six years of groundbreaking history but has moved the Disney brand far beyond anyone s expectations, and he has done it with grace and audacity. This book shows you how that s happened. Steven Spielberg
 
People have been waiting years for Bob Iger to share his leadership secrets. Now he has, and they are utterly brilliant. The Ride of a Lifetime is not merely a memoir; it s a personal, all-access session with the wisest CEO you ve ever met and a playbook for handling the key challenges of our age: how to drive change, leverage technology, build an enduring culture, and empower people. It s a rippingly good, revelatory read. Daniel Coyle, New York Times bestselling author of The Culture Code