Crossover Creativity Real-life stories about where creativity comes from
-
- Taschenbuch
- eBook ausgewählt
-
Form:Einzelkauf Download
-
Sprache:Englisch
Fr. 23.90
inkl. gesetzl. MwSt.Beschreibung
Produktdetails
Format
ePUB
Kopierschutz
Ja
Family Sharing
Ja
Text-to-Speech
Ja
Altersempfehlung
ab 18 Jahr(e)
Erscheinungsdatum
07.02.2023
Verlag
Pan MacMillanSeitenzahl
288 (Printausgabe)
Dateigröße
390 KB
Sprache
Englisch
EAN
9780857199898
Ideas don't just happen, they don't spring from nowhere.
Ideas come to life from everything that's already inside our brains.
Because new ideas are actually a new reaction between existing ideas.
This means creativity is about finding ways to put unrelated, disconnected things together.
When two unrelated things come together, something new springs into existence, they form a third thing, and that becomes a new idea.
That's Crossover Creativity.
The more you read, watch, observe and consume, the more fuel for ideas you have in your brain, the more crossover creativity will happen for you.
In this latest collection of stories about creativity in real-life situations, Dave Trott presents examples of crossover creativity in action - as a guide for those who have to generate ideas in advertising, business, sport, or anywhere in the wider world.
Noch keine Bewertungen vorhanden
Verfassen Sie die erste Bewertung zu diesem Artikel
Helfen Sie anderen Kundinnen und Kunden durch Ihre Meinung.