Scammed How to Save Your Money and Find Better Service in a World of Schemes, Swindles, and Shady Deals
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Form:Einzelkauf Download
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Sprache:Englisch
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eBook Format:PDF
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inkl. gesetzl. MwSt.Beschreibung
Produktdetails
Format
Kopierschutz
Ja
Family Sharing
Nein
Text-to-Speech
Nein
Erscheinungsdatum
30.11.2011
Verlag
John Wiley & SonsSeitenzahl
240 (Printausgabe)
Dateigröße
1878 KB
Auflage
1. Auflage
Sprache
Englisch
EAN
9781118180136
time, and integrity from corrupt businesses
Once upon a time store prices were simple and fair, businesses
stood behind their products with guarantees free of fine print and
loopholes, and companies genuinely seemed to care about their
valued customers--but those days are long gone. In this
groundbreaking exposé, consumer advocate Christopher Elliot
reveals the broken relationship between American consumers and
businesses and explains how companies came to believe that fooling
their customers was a viable, and profitable, business plan.
Scammed explores how companies control information to
mislead, distort the truth, and even outright lie to their
consumers.
* Exposes the various ways companies have led their war against
information--from seductive ads, disingenuous fine print, and
unconventional promotions that involve seeding discussion forums
and blogs with company-friendly comments
* Offers consumers insider knowledge of the system, reasonable
expectations, and a clear understanding of the games businesses
play
* Christopher Elliott is one of the nation's foremost consumer
advocates
Protect yourself, your time, and your money from the predators
of the consumer world. Armed with knowledge, readers will become
far more discerning and every business's worst nightmare.
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