Summary: Professional Services Marketing Review and Analysis of Schultz and Doerr's Book
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Form:Einzelkauf Download
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Sprache:Englisch
Fr. 15.00
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Produktdetails
Format
ePUB
Kopierschutz
Nein
Family Sharing
Ja
Text-to-Speech
Ja
Erscheinungsdatum
28.10.2014
Verlag
Business Book SummariesSeitenzahl
44 (Printausgabe)
Dateigröße
1801 KB
Sprache
Englisch
EAN
9782511019726
This complete summary of the ideas from Mike Schultz and John Doerr's book "Professional Services Marketing" states that, at one time, professional services firms could grow steadily on the strength of repeat business and client referrals alone. However, it is likely that those days are gone forever. In their book, the authors explain that these firms need to use smart and engaging marketing in order to grow, and get proactive about bringing a steady stream of new clients into your business on an ongoing basis. This summary provides five key areas that need to be covered to grow a professional services firm today and how to approach them.
Added-value of this summary:
. Save time
. Understand key concepts
. Expand your knowledge
To learn more, read "Professional Services Marketing" and discover the key to growing a professional services firm in today's market.
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